In reflection of the transformative changes that occurred in 2021, we have developed a concept video for the 2022 kick-off event to address the client’s evolving requirements.

The tiger mascot image of 2022 symbolizes the unwavering strength and determination of the AIA team in its pursuit of sustainable development. Through the harmonious fusion of bold Asian imagery, vibrant color tones, and digital artistry, we envision a prosperous Vietnam undergoing innovative transformations.